The Eternal Car Coat
by Fear of God
Product Variations
Trend Summary
A modern interpretation of a classic, its relaxed fit and longer length align with the move towards more comfortable tailoring and the Maxi Hemlines trend.
Key Features
- Relaxed fit
- Minimalist design
- Luxury fabrication
Featured In
Product Specifications
Differentiation Strategy
Differentiation is achieved by offering a balance between premium quality and price. The material is a wool-blend rather than a high-percentage virgin wool, and the lining is viscose instead of a cupro blend, providing a quality feel at a more accessible price point. Manufacturing in Portugal offers a mark of quality craftsmanship without the high cost of Italian production. A subtle, tonal embroidered logo on the cuff replaces the leather patch for a more understated branding approach.
Success Replication
This specification replicates the success of the reference product by focusing on a high-quality feel and clean aesthetic. It retains the desirable oversized silhouette, dropped shoulders, and the refined concealed button closure. The use of a substantial wool-blend fabric mimics the weighted drape and luxurious feel of the original, which is a critical element of its appeal. The minimalist design with side seam pockets is also preserved.