Havana Suit
by Suit Supply
Product Variations
Trend Summary
A versatile model that embodies both the textured fabric trend through its material options and the relaxed silhouette trend with its comfortable cut.
Key Features
- Wide range of fabrics (linen, wool blends)
- Versatile, relaxed cut
- Soft shoulder construction
Featured In
Product Specifications
Differentiation Strategy
To appeal to a value-oriented segment, this suit utilizes a structured knit fabric made from a polyester-rayon blend, offering comfort and wrinkle resistance at a lower cost.
The construction is fused, a cost-effective alternative to half-canvas construction.
Details are simplified with non-functional sleeve buttons and plastic buttons to manage production costs effectively.
This strategy delivers a trendy silhouette and comfortable fabric at an accessible price point.
Success Replication
This suit retains the core elements that make the Havana popular: a modern tailored fit, a slim silhouette, and a natural shoulder style.
It keeps the versatile two-button, single-breasted design and flat-front trousers that appeal to a broad audience.
The overall aesthetic remains contemporary and stylish, providing a strong foundation for a successful product.